Coaching 101 · Business
Industrial B2B Sales Coaching: Jenna Deyle on Building Skills That Change How Sales Reps Sell
· 34 min 59 sec · Hosted by Daniel Lucas
Episode description and notes
Jenna Deyle Sales coach for industrial distributors and B2B teams; 15 years in the field, now developing the people in it Jenna Deyle spent 15 years in industrial distribution, working in outside sales, general management, government sales, and supply chain consulting, before spending the last four years working on business strategy and employee development for a four-state region of nearly 900 employees. She designed and launched programs, coached people, and watched behavior change in real time. In August 2026, she founded Level 3 Sales Coaching to bring that experience to B2B sales teams full time. Today Jenna works with industrial distributors, manufacturers, and B2B sales organizations to build skills that actually change how reps sell, through workshops, virtual training, and structured competition programs built around measurable behavioral change. She also works one-on-one with sales reps, sales managers, and solopreneurs who want focused coaching without a full team program. She has spoken at the ATD National Core 4 Conference. She's based in Overland Park, Kansas where she lives with her husband and daughter. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
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