Entrepreneurship 101 · Business
(Bonus Episode) Abstract Essay in its sixth season, features Sonia Couto as my guest.
· 21 min 50 sec · Hosted by Daniel Lucas
Episode description and notes
Sonia Couto 2x Tech Founder. Learned Leadership Through Multiple Start-Overs. Breast Cancer Survivor. Sonia Couto is a tech founder, operator, and product builder known for turning chaotic environments into clear, grounded, and high-performing systems. She leads two global SaaS platforms and has spent over 20 years rebuilding products, teams, and companies through disciplined, common-sense leadership. A breast cancer survivor who continued running and scaling companies throughout treatment, Sonia brings a rare, practical perspective on resilience, decision-making under pressure, and leading when fear is loud. Her insights cut through theory and get straight to what founders and executives actually face: uncertainty, complexity, and the responsibility of execution. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Transcript and source
A publisher transcript is not currently available for this episode. Descriptions above are episode notes, rather than a word-for-word transcript.
Imported information comes from the official show RSS feed and is shown as published.